Mistaken identity. Law and disorder. Dysfunctional families – the ones you choose, and the ones who chosen you…R is our kind of series! Brand new from Pantaya, we were thrilled to partner with them on this AV and social media campaign, creating unique character sets, interactive games, fun takeovers, and the trailer and :30/:15 second spots, introducing audiences to a tricky little r – in a big way.
8-BIT PACMAN GAME
Erre takes its viewers on an action-packed ride with no rules. So Revolve created an interactive
game for Instagram and Facebook stories for fans to navigate through
a maze of action and a hilarious selection of characters.
Speaking of characters – and action, Revolve invented our own action figures for the five major
players in the series.Each figure features wardrobe and accessories
specific to the part they play in the story.
Can you tell we love everyone on this show?
Si, claro! We were inspired to create custom illustrated pieces for these colorful characters to continue
to engage fans.wardrobe and accessories specific to the part they play in the story.
In r, everyone is wanted (translation: Se Busca). That’s why we created these
desaturated wanted posters – a new take on a classic theme.
INSTAGRAM GRID TAKEOVER
As Erre took over the attention of fans everywhere, we took over Instagram with Erre!
Curating all our content togetherfrom top to bottom of screen, helping this great, new series make its mark.